Lanzarote Premium: el modelo turístico que nos merecemos

Escrito a las 11:19 am

En el último año he estado muy liado lanzando mi nuevo fondo de capital riesgo (LUAfund) y te he abandonado un poco, querido lector. Sigo siendo el economista observador pero no he tenido tiempo de contártelo, aunque mantengo el esfuerzo de enviarte todos los lunes mi análisis sobre los principales datos económicos de la semana. 

Voy camino de Murcia para participar en un debate y con la normalidad de mi vida empiezo a tener tiempo libre para pensar y reflexionar sobre mis observaciones. Esta semana he estado en Lanzarote, isla con la tengo una especial relación desde hace casi una década, y con la que he colaborado en el plan de recuperación y estratégico para paliar el impacto de la pandemia. Es una isla cuyo monocultivo es el turismo y donde el impacto de la pandemia ha sido brutal.

Los canarios en general -y los conejeros en particular- tienen un sentimiento español muy superior al promedio de la península. Y la unidad de mercado y los mecanismos de solidaridad han funcionado. De la deuda pública de todos los españoles se han podido pagar los ERTES para evitar una gran depresión en Lanzarote.

A corto plazo la prioridad de Lanzarote es recuperar cuanto antes el turismo y el empleo

Los conejeros también tienen un sentimiento muy europeísta y es lógico ya que la mayoría de turistas que vienen a la isla y que generan el empleo sean europeos. Pero en esta pandemia, sin las compras de deuda del BCE, el gobierno español no habría podido financiar tanto gasto en ERTES y Lanzarote habría sufrido una gran depresión.

Estamos en fase de recuperación y la causa han sido las vacunas que ha negociado Bruselas y de las que los españoles hemos podido disponer antes que la mayoría de la población del mundo y a un precio muy inferior al que habríamos conseguido (como pequeño país que somos) negociando directamente con las empresas farmacéuticas. Y ahora es clave que Bruselas coordine la desescalada y la apertura de fronteras con el certificado verde digital.

A corto plazo la prioridad es recuperar cuanto antes el turismo y el empleo. Eso pasa por aumentar la conectividad por avión, clave para una isla. Para este verano empiezan a subir las reservas, sobre todo de turista nacional, pero solo hay dos aviones diarios y los precios empiezan a ser una barrera para que lleguen los turistas.

A largo plazo: Lanzarote Premium y el turismo de calidad

Pero en 2019, antes de la pandemia, con los hoteles llenos la tasa de paro en canarias era de las más altas de España y había problemas de desigualdad y precariedad laboral. De hecho, el movimiento de las Kellys nació en Lanzarote. El nuevo gobierno del Cabildo lo tiene claro y su estrategia es avanzar en Lanzarote Premium. El objetivo es traer menos turistas, pero con más gasto medio por turista y día. Eso permitirá aumentar el empleo y, sobre todo, mejorar los salarios.

Llevo organizando Foros Global Sur en Lanzarote desde 2013 y este ha sido nuestro mensaje sistemático desde entonces. Reconozco que me emociona que por fin el gobierno de la isla y, sobre todo los hoteleros, lo tengan tan claro. 

La pregunta habitual en los medios de comunicación y de los ciudadanos descreídos de promesas es ¿eso cómo se hace? Voy a contar tres casos pero hay más y espero y deseo que la lista suba.

Turismo con empleo y salarios de calidad: tres casos de éxito en Lanzarote

José Martínez es un conejero con ascendencia guineana. Se ha convertido en uno de los principales empresarios de la isla gracias a sus negocios de supermercados y distribución en Guinea. Y genera mucha actividad para Lanzarote no relacionada con el turismo. Ha abierto un hotel en una urbanización de apartamentos que fue la primera obra que hizo su padre en la isla. Es un hotel sostenible, inspirado en Cesar Manrique, 5 estrellas superlujo especializado en wellness. En plena pandemia ha estado abierto, ha mantenido el empleo y ha llegado a tener ocupaciones del 80%. 

Hesperia es una marca muy consolidada que tenía dos hoteles en Lanzarote. Su propietario ha entendido muy bien los cambios que se han producido en el mundo del turismo en las dos últimas décadas y ha decidido renunciar a su propia marca y asociarse con marcas más potentes. Para un empresario su empresa es su vida y no es fácil tomar esa decisión, pero este economista observador cree que ha acertado plenamente. Han introducido dos marcas en vacacional: Secrets y Dreams, las dos 5 estrellas lujo con AM Resorts, el líder en touroperación en EEUU. 

El objetivo es traer clientes de esas marcas, principalmente británicos pero también americanos. Ese tipo de turista tiene más del doble de gasto por día que el promedio. Los dos hoteles de Hesperia -cuando se normalice la pandemia y tengan niveles altos de ocupación- tendrán más trabajadores y podrán pagar mejores salarios que antes de la pandemia. Han aprovechado el cierre para reformar los dos hoteles y han metido muchos millones de euros de inversión. No hay mejor señal de un empresario de confianza sobre el futuro de Lanzarote.

Joaquín Cañadas de Hipotels, una de las principales cadenas hoteleras españolas, vino de Mallorca hace muchos años y se enamoró de Lanzarote. Está desarrollando Montaña Roja en Playa Blanca, villas turísticas y hoteles de lujo para aumentar el nivel de turista que llega a la isla. Le pegó muy duro la crisis de 2008 y resistió y de nuevo sigue invirtiendo y creyendo firmemente en el futuro de Lanzarote Premium

Los Centros turísticos van a colaborar activamente con los empresarios para facilitar la transición a Lanzarote Premium

El Cabildo gestiona los centros turísticos, que son el gran atractivo de la isla para los turistas. Han modernizado los sistemas informáticos, en breve tendrán venta online y big data, y tienen el objetivo de aumentar la excelencia en la restauración de los centros. El principal atractivo es visitar las esculturas volcánicas diseñadas por el genio César Manrique, pero teniendo millones de visitantes tienen mucho margen para aprovecharlo y crear más empleo con mejores salarios.

Lo siguiente será diversificar a otros sectores y reducir el monocultivo turístico

Lanzarote no tiene empresarios tecnológicos, ni capital humano para desarrollar esos negocios. Cuenta con una ventaja fiscal de la zona ZEC donde las empresas pagan sólo el 4% de impuestos sobre los beneficios, no tienen IVA y tienen la mayor deducción para inversiones en I+D o en desarrollo de cine y series para plataformas. Esto último ya empieza a ser una fuente de generación de empleo y riqueza para la isla. La clave es atraer talento y nómadas digitales como ya han empezado a llegar. Pero aquí esta todo por hacer. 

Yo con LUAfund intentaré que algunas de nuestras empresas tengan su sede en esta maravillosa isla. Serán empresas tecnológicas con alto potencial de crecimiento que pueden pasar de 20-30 trabajadores a 100-200 en pocos años.

Sobre estas empresas se puede crear un ecosistema innovador y de start up, atraer talento y formar mejor al existente, especialmente a los jóvenes conejeros que tuvieron que irse a Madrid o a alguna ciudad europea a trabajar y que ahora podrían volver si hay empleos atractivos y pagan buenos salarios. Los economistas solemos complicar la explicación de la economía, pero la riqueza de las naciones sigue basándose en las mismas claves que explicó Adam Smith hace 250 años: Capital empresarial, capital humano y productividad

Yes we can.

 

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31.05.2023 a las 08:46 Enlace Permanente

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01.06.2023 a las 23:30 Enlace Permanente

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08.06.2023 a las 07:45 Enlace Permanente

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15.06.2023 a las 00:05 Enlace Permanente

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25.06.2023 a las 23:11 Enlace Permanente

I saw an opportunity to invest in cryptocurrency about two months ago and I took my chance. I contacted a broker who I saw videos on youtube and I invested a huge sum of money around £665,211 which was deposited using Bitcoin with hopes to gain massive returns on my investment. I kept tracking my portfolio and it was increasing daily on the website. It made me excited and confident. Fast forward to 30 Days after, which was supposed to be my payout date, I tried to make a withdrawal as I needed money to foot my bills and buy my new house, but the broker insisted that I continue to invest or will have to pay some fees to withdraw my funds. That was very disappointing to hear, because it was all going smoothly when I deposited the funds. Eventually, I paid the fees which was about £45,800. I was desperate now because according to my portfolio, I had made about £1,512,400. Now you see why I was willing to pay the fees. It turned out it was a scheme to keep asking me for more money for one thing or the other, like Taxes, miner fees and so many others. I declined, and instead I won’t pay more. They locked my account for several weeks. A month after, I saw a post on Quora about GHOST CHAMPION HACKERS  which stated they were capable of getting my money recovered. With a little faith in me, I contacted them immediately, and discussed my situation, and sent all the information I had.
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MichaelViosy
04.07.2023 a las 08:49 Enlace Permanente

The 9 Best Case Management Software For Law Firms in 2022
AUG 23, 2022

Law firms can sometimes be endlessly chaotic. Lawyers, paralegals, and staff members must organize, analyze, and manage every aspect of multiple cases. They must track and monitor:

Deadlines,
Statutes of limitations,
Filing requirements,
Client records,
Billing,
Expert witnesses,
Evidence,
and much more.

Even a smaller case can require a great deal of time organizing documents and tracking details.

Effective case management is crucial in every law office.

Regardless of the size of the case or the size of the law firm, failing to have an efficient case management system makes your job much more difficult, at the very least.

Even worse, failing to manage your cases could result in a costly error or a mistake with irreversible consequences.

Your law practice doesn’t have to be ruled by chaos. The best case management software available today allows you to incorporate all aspects of managing a case into one platform.

Table of Contents
What Should You Look for When Choosing Case Management Software?
There are many options for case management software. You need to choose software that meets your specific needs.

Each law firm is unique, and lawyers may have different preferences.

Fortunately, there are options that allow you to customize a case management program to fit your needs.

Things you may want to consider include:

The ease of transferring, storing, and retrieving information
The ability of the software to work with other programs to gather information and data
Make minor adjustments and modifications to the system without going through the provider
The provider offers ongoing, quality support
Ability to configure the system to adapt it to your needs and current systems
Ease of retrieving data and create reports, forms, and other documents
The ability to track time, expenses, and generate invoices and billing documents
Accept online and credit card payments
Prepare documents for trial and monitor litigation deadlines
Many software companies offer free demos or free trial periods. You might need to try several case management software systems before finding the best system for you.

What Are Some Popular Case Management Software Systems for Law Firms?
Some of the popular case management software systems available today include:

CASEpeer,
FileVine,
SmartAdvocate,
Litify,
MyCase,
Clio,
Thomson Reuter’s Legal Tracker,
Trialworks, and
LawRuler.
Here’s a brief overview of each of these top-rated attorney case management systems:

CASEPeer Logo
CASEPeer is designed specifically for personal injury law firms. This cloud-based system offers time-saving and organizational features such as:

Settlement tools to track demands, offers, liens, fees, and costs
Dedicated tracking of discovery requests and responses
Integrated calendar
Automated notifications for statute of limitations
From the company: “CASEpeer’s powerful built-in tools allow you to constantly evaluate your organization’s workflow, identify opportunities to further develop employees, more effectively communicate on client’s cases, and maximize productivity and results.” -Lucero Smith, COO, CASEPeer

Demo: Interested in seeing how CASEPeer can help to transform your law firm into a well-oiled machine? Contact CASEPeer today to get started with a free demo.

Filevine Logo
FileVine is highly customizable and allows you to keep notes, documents, client communication, and calendar in one place.

Additional features include:

Allows multiple users
Ability to text and email clients
Task and deadline management
Integrates with more than 2,000 programs
Good choice for document management
Demo: Want to see how FileVine can help you transform your law firm operations? Book a free demo that’s customized to your firm’s particular needs.

Smart Advocate Logo
SmartAdvocate is a fully integrated legal case management system. Initially designed for personal injury and mass tort litigation practices, it is now used by a large range of litigation firms.

Features include:

Specific tool for tracking insurance information
Automated workflows
Medical records tracker
Fee calculator lets you enter the settlement amount and break out your firm’s fee, any referral fees or other costs for each client
From the company: “We take pride with each annual release,” Igor Selizhuk, CTO at SmartAdvocate states, “because with each release, we fulfill our promise to our clients to continually provide them with a system that matches their evolving needs.”

Demo: Interested in learning more about Smart Advocate? Check out their story and discover how this top-rated case management system can be a catalyst for success.

Litify Logo
Litify is an integrated solution designed for mid-size and large law firms. It is built on the popular Salesforce platform used by many businesses for automation and analytics.

It features:

Robust security
Automated tasks
Customizable dashboard to track key performance indicators
Testimonial: “Working with Litify is like having the best developers in the world as my software guys,” said Johnson. “They understand the legal industry, know what works for the big firms, and bake the best practices right into the platform.

As the owner of a younger firm, I don’t have to reinvent the wheel.” Anthony Johnson Owner, Attorney at Law Johnson Firm

Visit www litify com to learn more about how you, your team, and your clients could all benefit from a partnership with Litify.

Mycase Logo
MyCase offers an all-in-one case management software solution to document management, time tracking, invoicing, payment collection, and calendaring.

Some of its key features are:

Simple user-friendly interface
Simple pricing structure includes all features instead of having to add options
Unlimited e-signatures included
MyCase offers a free 10-day trial, so you can test the software and see if it’s a good fit for your practice.

Clio Manage Logo
Clio Manage offers a variety of features, including billing, contact management, document management, calendaring, accounting, task management, online payments, and time tracking.

A few highlights of Clio include:

Secure client portal for document sharing
Matter timelines display who made changes and when updates were made
Separate module available for client intake/client relationship management
Clio is versatile and has customizable solutions for everything from solo to large firms.

Thomson Reuters >ogo
Legal Tracker has features such as eBilling, matter management, reporting, analytics, cloud integrations, data services, and legal operations.

It offers such features as:

Legal analytics to track budgets and compare performance of outside legal counsel
Robust reporting system
Excellent collaboration tools
This Thomson Reuters system is geared towards helping corporate in-house legal departments track and organize their legal teams.

Trialworks Logo
Trialworks is a cloud-based solution created by trial lawyers with options for mobile case intake, document management, calendaring, and trial management.

Some distinct features include:

Litigation-centered tools
Based on familiar Microsoft Office platform
Available as software to be used on local network or cloud-based
Offers database conversion (as a separate service)
Check out their website to learn more and schedule a free demo.

Law Ruler Logo
Law Ruler has customized solutions for litigation firms and is integrated with Office 365 for convenient workflow. Its detailed dashboard analytics help you keep track of case status, leads, and marketing performance.

Other features include:

Built-in settlement calculators
Automated text and email reminders
Integrated click-to-call dialer powered by artificial intelligence
Managing your cases effectively improves customer service, as well as your legal services. You have more time to devote to your clients and work on their cases when you do not need to worry about the day-to-day logistics of case management.

FAQs About Law Firm Case Management Software
If you are not familiar with case management software, these frequently asked questions may help you understand why your law firm needs to invest in high-quality case management software.

WHAT IS CASE MANAGEMENT SOFTWARE?
Managing legal cases requires a system for keeping up with detailed information about each case. Case management begins before your client hires your law firm. You need an effective way to perform conflict checks before your client signs a retainer agreement.

Throughout the case, there could be hundreds or thousands of documents to organize, deadlines to monitor, statements to process, and other details that must be analyzed and organized into categories that are easy to search.

You also have billing, client communications, contact information, appointment scheduling, court information, and case notes to organize and manage.

After closing the case, you need a system for storing and archiving the case that allows for continued conflict checks. You may also need to access information in one case to assist with a matter in a related case or similar case.

Today, digital files must be stored, organized, and cataloged. The days of managing legal cases by hand are over.

WHAT CAN CASE MANAGEMENT SOFTWARE DO FOR MY PRACTICE?
Gathering, analyzing, and organizing large amounts of information, data, and documents is a significant element of case management. Many lawyers, paralegals, and case managers have multiple cases they handle. As a result, the volume of data can be overwhelming.

Case management software provides an efficient way to collect and organize data.

Many software programs link to email, telephone, and other systems to create calls and message logs. The information is stored in the client’s file immediately.

Tracking contacts with clients, including calls and emails, through the software help to ensure that you do not miss anything.

Having all the information in one place makes it easy to:

create reports,
visualize evidence, and
collaborate with other staff members.
In addition, everyone within the law firm can access the case files and all information stored in the files from their desktop or tablet.

WHAT ARE OTHER BENEFITS OF CASE MANAGEMENT SOFTWARE?
In addition to managing the data, documents, and other information associated with a client’s case, there are other benefits of using case management software.

REDUCE THE RISK OF MISTAKES
Case management software can reduce the risk of human error. Mistakes happen when you are handling multiple cases and thousands of documents. Case management software completes many of the tasks automatically, which reduces the risk of errors and mistakes.

For example, errors in transferring data to forms could be costly and time-consuming.

When the data is contained in case management software, the software transfers the data ensuring there are no errors.

ENHANCE SECURITY
Lawyers have a fiduciary duty to protect confidential information. A data breach could result in the theft or exposure of sensitive information. Case management software can add another layer of security for data.

The software also automatically backs up entire files to ensure that nothing is lost in case of a data breach or natural disaster.

FACILITATE REMOTE WORK
Lawyers and staff members can access client files and data from work, home, and other locations. In addition, case management software that is cloud-based allows employees to access data even when telecommuting.

TRACK LEADS
In addition to managing your current cases, case management software can help you track leads. An efficient, easy-to-use system to track and follow up with leads increases retention rates for the law firm.

A lead can be entered into the system, forwarded to the correct person to respond, and scheduled for a follow-up. All information about the lead is in one location that is accessible to everyone.

IMPROVE EFFICIENCY
Case management software increases efficiency. Everyone working on a case can access and update information. Having data in a system that permits easy retrieval reduces the time it takes to locate information.

Get More Insight Into Case Management For Your Law Firm
At LawRank, we specialize in SEO for lawyers: getting law firms like yours to rank for competitive, high-volume keywords in competitive markets.

We know that your business operations have to be set up for success when you begin to see an influx of calls and clients.

That’s why we’re ready to help you discuss your case management needs and provide some insight into popular systems. We can even connect with you with leading case management software providers.

Get in touch with our law firm SEO specialists to learn more today.

Updated 2022

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04.08.2023 a las 02:28 Enlace Permanente

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John Goodman
11.09.2023 a las 12:22 Enlace Permanente

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